Public Relations

Nowadays really wise and informed companies try to move their communication with the public above the frame of casual promotional activities so that they could use all available company potential as best to build up a positive image of the company and its products in the eyes of the public. In order to reach this goal various PR methods and techniques are available.

To make PR as effective as possible we use especially following instruments:

Publications – magazines for employees, magazines for customers, annual reports..

Public events – company’s parties, events for customers or business partners, cultural and sports events.

Communications with media – press releases, press conferences, publicity.

Company identity – retaining of united usage of colours, graphic elements and typography in presentation materials (leaflets, catalogues, web sites).

Company culture.